Diary of an independent creative

What a difference a year makes...

A year ago I started to think about taking a leap into the unknown and starting my own business as a freelance designer and illustrator.

I can't believe how much has happened since then.

Winning my first client - and sending my first invoice - is something I will never forget.

I'm now settled into my own studio at the beautiful Storey in the heart of Lancaster.

And most importantly I've built up a small but mighty band of diverse clients I absolutely love to work with.

This includes an artisan ice cream maker, speciality coffee roaster and premium interior designer.

I also work with a fantastic yoga studio, awesome cloud accounting practice, innovative software company, amazing new café and a brilliant initiative to encourage more women to enter the digital and creative industries.

Thank you to everyone that helped me on the journey so far - your advice and support has been invaluable.

If you would like to chat about a design or illustration project please do get in touch

What a difference a year makes...
What a difference a year makes...
What a difference a year makes...
What a difference a year makes...
What a difference a year makes...
What a difference a year makes...
What a difference a year makes...

Got a project?
I’d love to hear from you.


"We’re pleased to say that since the design changes, our sales have exploded – up 400% in just one year – which we attribute in large part to the enormous leap in aesthetics and design which Louiza oversaw."

Will McMahon, Commercial Director, Kendamil

Louiza brought our Vanilla 98 brand to life through great design and marketing. Equi’s won best vanilla ice cream for Vanilla 98 at the Scottish Ice Cream Championships at the Royal Highland Show.

David Equi, Managing Director, Equi's Ice Cream

I can't recommend Louiza enough; you can really rely on her to 'get' what you're looking for. Great communication, great turnaround, great understanding, great result!

Lucy Naylor, Owner, Lucy's Acupuncture

Working with you was an absolute pleasure from start to finish and we felt that we really clicked creatively, we felt that you were really invested in us and our project which was a big thing for us, you were very thorough and attentive throughout the process and we knew we could trust you to do a great job, which you did! We love our branding and we love your photography work.

Scarlett Meyer & Bec Newton, Founders, Method Café

The new brand for Stone Well Tap really captures the essence of what makes this craft ale pub unique in our region. Louiza really understood the brief and we are very happy with the results.

Tim Tomlinson, Owner, The Hand Pulled Pub Company

We are thrilled with the Women In Tech brand Louiza created for Digital Lancashire. Louiza developed a clever rationale and concept that clearly communicates the brand purpose. I have no hesitation in recommending Louiza.

Mark Thwaite, Head of Ops, Digital Lancashire

Combine creativity and talent and you get wonderful, fresh and inspiring designs by Louiza Rabouhi. She applied her magic, limitless energy and professionalism to help achieve my brand goals. Expectations totally exceeded. I am absolutely delighted!

Lyndsey Cocker, Founder, Alamelu Yoga