Design for an award-winning artisan ice cream brand

Equi's Ice Cream

Equi's Ice Cream

Project

Equi’s Ice Cream was established in Scotland in 1922. Its ice cream is made using fresh, locally sourced ingredients.

Equi's require design and marketing support to engage their loyal customers and to attract a new generation of ice cream enthusiasts.

Equi's Ice Cream
Equi's Ice Cream Equi's Ice Cream Equi's Ice Cream

Objective

To provide Equi's Ice Cream with high quality design assets to support its growth in Asda, Morrisons and Co-op stores along with independent retailers, cafés and ice cream parlours around Scotland.

Equi's Ice Cream Equi's Ice Cream

Deliverables

  • Retail interior design
  • Packaging design
  • Menus
  • Exhibition design
  • Brochure design
  • POS design
  • Print advertising
  • Outdoor advertising
  • Social media graphics
  • Video 
Equi's Ice Cream

Client Feedback

““Louiza brought our Vanilla 98 brand to life through great design and marketing. Equi’s won best vanilla ice cream for Vanilla 98 at the Scottish Ice Cream Championships at the Royal Highland Show.””

-David Equi, Managing Director, Equi's Ice Cream

Equi's Ice Cream Equi's Ice Cream
Equi's Ice Cream
Equi's Ice Cream Equi's Ice Cream

Work

A selection of recent projects.

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Testimonials

"We’re pleased to say that since the design changes, our sales have exploded – up 400% in just one year – which we attribute in large part to the enormous leap in aesthetics and design which Louiza oversaw."

Will McMahon, Commercial Director, Kendamil

Louiza brought our Vanilla 98 brand to life through great design and marketing. Equi’s won best vanilla ice cream for Vanilla 98 at the Scottish Ice Cream Championships at the Royal Highland Show.

David Equi, Managing Director, Equi's Ice Cream

I can't recommend Louiza enough; you can really rely on her to 'get' what you're looking for. Great communication, great turnaround, great understanding, great result!

Lucy Naylor, Owner, Lucy's Acupuncture

Working with you was an absolute pleasure from start to finish and we felt that we really clicked creatively, we felt that you were really invested in us and our project which was a big thing for us, you were very thorough and attentive throughout the process and we knew we could trust you to do a great job, which you did! We love our branding and we love your photography work.

Scarlett Meyer & Bec Newton, Founders, Method Café

The new brand for Stone Well Tap really captures the essence of what makes this craft ale pub unique in our region. Louiza really understood the brief and we are very happy with the results.

Tim Tomlinson, Owner, The Hand Pulled Pub Company

We are thrilled with the Women In Tech brand Louiza created for Digital Lancashire. Louiza developed a clever rationale and concept that clearly communicates the brand purpose. I have no hesitation in recommending Louiza.

Mark Thwaite, Head of Ops, Digital Lancashire

Combine creativity and talent and you get wonderful, fresh and inspiring designs by Louiza Rabouhi. She applied her magic, limitless energy and professionalism to help achieve my brand goals. Expectations totally exceeded. I am absolutely delighted!

Lyndsey Cocker, Founder, Alamelu Yoga