Evolution of an established brand to reach a new audience.
HTS
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/86a8920757103bd93bbadaa7f40587ce.jpg?v=1695979827)
Project
Manchester based Hospitality Training Solutions (HTS) specialise in providing APLH personal alcohol licence training courses to the hospitality industry.
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/e8e684ea18b96dc0a0f5e205b04aebb7.jpg?v=1695979828)
Objectives
HTS required a new brand identity, website design, and other marketing assets to better communicate their friendly, approachable, and professional offering.
One of the unique aspects of HTS is their fast-track approach, with results issued moments after exams are completed. This sense of responsiveness was important to communicate through the brand identity.
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/f3a838331f10afef9b8490c623b5bdb2.jpg?v=1695979828)
Deliverables
- Logo and brand identity
- Brand messaging
- Website design
- Print advertisements
- Letterheads
- Business cards
- Email signature
![Deliverables](https://www.louizarabouhi.co.uk/app/default/assets/images/bb8b053a547e3f7577c52bd6149bc728.png?v=1695979829)
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/60a668733b49dd631c55d66b2e6ed3c2.jpg?v=1695979830)
Client Feedback
“We love our new brand, website and marketing materials, they really help communicate who we are and how we are unique. Thank you!”
-Anthony Gregson, Director, HTS
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/757c7f3bf7f0aaf6e0a506b911fe4d93.jpg?v=1695979830)
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/32350a29ed8cf50ed324c6b7174e4fad.jpg?v=1695979831)
![HTS](https://www.louizarabouhi.co.uk/app/default/assets/images/ed82a1ea3442bac3fbb62ff24f50942f.jpg?v=1695979831)