Brand identity for a new health and wellness business
Amanda Fryer is motivated by a desire to improve the health and wellbeing of women at every life stage. This is the catalyst that led her to create Holistic Herbology after 15 years in practice.
I was approached by Amanda Fryer to create a new brand identity, product packaging, e-commerce website design and marketing assets for her new business, Holistic Herbology.
The goal was to create a brand that is professional and clean but that still has its roots firmly planted in the benefits of plants. We didn't want it to be conventionally holistic.
You can visit the website I designed here.
- Brand strategy
- Logo design
- Brand identity guidelines
- Brand illustration
- Product packaging design
- Website design