Global Creative Director & CMO at an innovative plant-based food brand

NEXT! Foods

NEXT! Foods


NEXT! Foods, is a fast-growing FMCG start-up with a mission to deliver innovative and delicious plant-based meat products that taste like the real thing. No compromise on taste. No compromise on ingredients. No compromise to the planet. Tasting is believing.

NEXT! Foods NEXT! Foods NEXT! Foods NEXT! Foods


I was appointed to lead the brand and marketing strategy while working closely with the senior leadership team. 

After developing a series of B2B and B2C campaigns to support our retail and distributor outreach, and to engage a growing and passionate community of plant-based influencers and foodies, I successfully launched a new range of popular plant-based sauces and grew our market share in this fiercely competitor sector.

NEXT! products are now sold in over 3,000 outlets across Australia, New Zealand, France, Greece and Spain, with a UK launch planned for 2024.

NEXT! Foods is available in:

Coles | La Sirena | IGA | Σκλαβενίτης

NEXT! Foods NEXT! Foods


  • Value proposition development
  • Brand and marketing strategy  
  • Brand activations
  • Brand design with illustration and iconography  
  • Packaging design  
  • Website design (visit the website here
  • Video, photography, animation and motion graphics art direction  
  • Food styling
  • Marketing campaign creation and implementation
NEXT! Foods NEXT! Foods
NEXT! Foods
NEXT! Foods
NEXT! Foods
NEXT! Foods

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